This basic idea is still essential when it comes to developing new products. However, in the meantime our bikes have advanced to be much more than just entry-level mountain bikes. In fact, we are manufacturing pro bikes that are also suitable for beginners.
From the start, our bikes have been rated best in consumer magazines, a proof that not only the price, but also the quality is right. We won the 2009 FREERIDE Meilenstein Award in the category complete bikes. For us it is the greatest distinction in the bike business, since this prize is not awarded by a jury, but by the readers of FREERIDE magazine.
Our „One-Bike-Concept“ (one bike with one specification and one design per application) distributed via direct sales caught on completely.
